The acronym ICMYI (short for In Case You Missed It) is everywhere online—from newsletters and tweets to YouTube videos and Slack updates.
It’s a polite and efficient way of resurfacing something important, often without sounding pushy. Whether it’s a reminder, a recap, or a gentle nudge, “in case you missed it” is about offering a second chance to catch up.
But guess what? There are plenty of ways to say the same thing—sometimes more casual, sometimes more formal, and sometimes more creative. Below are 30 alternatives to “ICMYI”, each with a brief explanation, an example sentence, and guidance on when to use it based on tone, audience, and context.
🔄 30 Alternatives to “In Case You Missed It” (ICYMI)
1. Quick Reminder
Meaning: A simple prompt to remember or revisit something.
Example: Quick reminder: the webinar starts at 4 PM!
When to use: Friendly tone, good for calendars and updates.
2. Heads Up
Meaning: An alert about something upcoming or just missed.
Example: Just a heads up—we posted the new schedule yesterday.
When to use: Informal, great for teams or casual emails.
3. FYI (For Your Information)
Meaning: Sharing something useful or relevant.
Example: FYI: The report was uploaded to the shared drive.
When to use: Slightly more professional, good for internal comms.
4. In Other News
Meaning: Introduction to an update or change of topic.
Example: In other news, we launched a new feature last week.
When to use: Ideal for newsletters or blog transitions.
5. Worth a Look
Meaning: Suggesting that something deserves attention.
Example: ICYMI: Our latest case study is worth a look.
When to use: When highlighting quality content.
6. Just Circling Back
Meaning: Following up on something previously shared.
Example: Just circling back on last week’s announcement.
When to use: Gentle reminders, especially in email threads.
7. Don’t Miss This
Meaning: Emphasizing importance or urgency.
Example: Don’t miss this: Registration closes tomorrow.
When to use: Promotional or deadline-related posts.
8. Throwback
Meaning: Sharing something from the past.
Example: Throwback to our launch day video—still iconic.
When to use: Social media, nostalgic or reflective tone.
9. Back on Your Radar
Meaning: Bringing something back to attention.
Example: Putting this back on your radar before the deadline.
When to use: Slightly formal, often used in business emails.
10. Resharing
Meaning: Sharing something again for visibility.
Example: Resharing last week’s live Q&A recording.
When to use: Clear and direct, great for content repetition.
11. Flashback
Meaning: A look at something from the past.
Example: Flashback to when we launched version 1.0!
When to use: Casual, nostalgic marketing.
12. Reminder Alert
Meaning: A prompt to take action or check something out.
Example: Reminder alert: the contest ends today!
When to use: Social media or email subject lines.
13. Just So You Know
Meaning: Offering useful information casually.
Example: Just so you know, we’ve extended the deadline.
When to use: Conversational and light.
14. On the Off Chance You Missed It
Meaning: Very polite, acknowledges people might’ve seen it already.
Example: On the off chance you missed it: our CEO’s interview is live.
When to use: Formal or polite settings.
15. A Little Throwback
Meaning: Soft reminder of something previously shared.
Example: A little throwback to our first product photo shoot.
When to use: Instagram, blogs, behind-the-scenes content.
16. ICYMI (spelled out)
Meaning: Same phrase, just more readable.
Example: In case you missed it: new features just dropped.
When to use: When audiences might not know what ICYMI means.
17. As a Recap
Meaning: A quick summary for catch-up.
Example: As a recap: here’s everything we covered yesterday.
When to use: Best for meetings, blogs, or notes.
18. Previously on…
Meaning: Refers to a past event or update, like a TV show.
Example: Previously on our podcast: we talked about AI trends.
When to use: Creative writing, fun intros.
19. Just Reposting
Meaning: Clearly a second share.
Example: Just reposting this for the weekend crowd.
When to use: Social media, casual tone.
20. Still Relevant
Meaning: Reminding that older info is still useful.
Example: This blog from March is still relevant today.
When to use: Evergreen content promotions.
21. Friendly Reminder
Meaning: Kind and soft approach to repeat information.
Example: Friendly reminder: Early bird prices end soon!
When to use: Email marketing, internal messaging.
22. Another Look
Meaning: Encourages revisiting something.
Example: Take another look at last month’s highlights.
When to use: When updates may have been overlooked.
23. Previously Shared
Meaning: Clearly denotes content was shared earlier.
Example: Previously shared: our annual strategy deck.
When to use: Formal or archival tone.
24. For Those Who Missed It
Meaning: Includes latecomers or non-viewers politely.
Example: For those who missed it: Here’s the full presentation.
When to use: Audience-inclusive and neutral.
25. Back by Popular Demand
Meaning: Resurfacing content that’s been requested again.
Example: Back by popular demand: our original merch drop!
When to use: When content has a fan following.
26. A Quick Revisit
Meaning: Encourages going over something again.
Example: Let’s do a quick revisit of last week’s key takeaways.
When to use: Educational or recap-driven content.
27. ICYMI Round-Up
Meaning: A curated list of what was missed.
Example: ICYMI Round-Up: All June updates in one post.
When to use: Monthly digests or newsletters.
28. Worth Revisiting
Meaning: Indicates lasting value.
Example: Our 2023 report is worth revisiting before Q3.
When to use: For timeless or foundational content.
29. Let’s Rewind
Meaning: Go back and revisit content like rewinding tape.
Example: Let’s rewind to last week’s big announcement.
When to use: Casual, nostalgic tone.
30. Catch This Again
Meaning: Friendly, informal way to prompt review.
Example: Catch this again if you missed our story!
When to use: Social-first platforms like Instagram or TikTok.
🎯 Choosing the Right Phrase
When deciding which synonym for “in case you missed it” to use, think about:
- Audience familiarity: Use ICYMI for internet-savvy readers, but spell it out or use “just so you know” for wider reach.
- Tone: Heads up and quick reminder are casual; on the off chance you missed it is formal and respectful.
- Urgency vs. casualness: Don’t miss this suggests time-sensitivity, while let’s rewind or throwback feels relaxed.
📌 Final Thoughts
Whether you’re trying to be helpful, avoid spamming, or just want to keep your audience in the loop, finding the right alternative to “in case you missed it” keeps your tone fresh and your readers engaged. With these 30 phrases in your back pocket, you can match your message to any mood—without sounding repetitive or robotic.
So, next time you need to reshare something, skip the overused acronyms—pick the perfect phrase instead. 😊